Abbott Diagnostics systems use advanced robotics and data logic to automate formerly manual tasks for technicians that work in the laboratory. To showcase their a3600 and p540 systems, we developed an app and series of videos.

Created with Unity, The app featured 360° 3D views of the systems and their components. Each component has hotspots containing text and image information, and the information can be emailed to potential customers.

The videos featured detailed 3D views and animation of the systems, built from existing CAD models. We took the time to make sure things like the tube sorting animation was accurate, based on video references from Abbott.


  • Custom 3D models for two large detailed systems
  • Two 3D animations of each system and its key components
  • Custom iPad Application
  • Digital brochure of the application for distribution